Mahr’s Pilsner
Mahr's Bräu • Germany
When it comes to German beer, it’s Pilsner, Pilsner, everywhere. But which one do you drink?
The answer, mein freund, is simple: Mahr’s Pilsner is just the best there is. Mahr’s is the only true craft brewery in Germany that exports to the U.S. Their superlative Pilsner matches the glory of the freshest local Hallertau and Tettnanger hops with the blessed whole-grain goodness of the very best Bavarian malts. It is brewed slowly and naturally and you will love the results. No other German Pilsner has such body, such texture, and that pure, ringing flavor that awakens all your senses.
What makes Mahr’s Pilsner beer so much better than all the rest? First, it’s the very best ingredients. Then it’s the extraordinary care that is only possible in a small brewery that makes one precious batch at a time. And finally, it’s the brewer’s absolute refusal to pasteurize the finished product. There is no other unpasteurized “Pils” in all of Germany. Remember that pasteurization kills the true flavor of beer. Other German breweries play it conservatively—trading flavor for a longer shelf-life, watching the bottom line.
We import only a few cases at a time, and move it out quickly, so you are assured a beer that tastes the way the gods intended. As a serious beer lover, you owe it to yourself to discover the difference.